Hotjar | FutureHurry
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Main Purpose

Hotjar is a website visualization software that provides insights into user behavior and helps optimize website performance and user experience.

Key Features

  • Heatmaps: Visualize user behavior on web pages, including clicks, mouse movement, and scrolling.
  • Visitor Recordings: Watch recordings of real users interacting with the website to identify friction points and optimize user experience.
  • Conversion Funnels: Analyze user behavior throughout the conversion process to identify drop-off points and optimize conversion rates.
  • Feedback Polls: Collect direct feedback from users through customizable polls to understand their preferences and improve the website.
  • Surveys: Conduct surveys to gather in-depth insights from users about their experience and preferences.

Use Case

  • Hotjar is used by product teams to gain insights into user behavior, consolidate qualitative and quantitative data, and communicate user needs.
  • It is used to discover product opportunities, improve conversion rates, and enhance the overall website experience.
Pricing Model:

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