Main Purpose
The main purpose of Hotjar is to provide a suite of analytics and feedback tools to help website owners and marketers understand and improve user experience on their websites.
Key Features
- AI Surveys: Hotjar offers AI-powered surveys that allow website owners to gather feedback and insights from their users in an automated and intelligent manner.
- Sync with Favorite Tools: Hotjar allows users to sync survey responses with their favorite tools, such as email, Slack, and over 1,000 other tools via Zapier.
Use Case
- User Feedback and Insights: Hotjar's AI Surveys feature enables website owners to collect valuable feedback and insights from their users, helping them understand user needs, preferences, and pain points.
- User Experience Optimization: By gathering feedback through AI Surveys, website owners can identify areas for improvement and make data-driven decisions to optimize the user experience on their websites.
